Has your firm just hired a powerhouse attorney in a new practice area? How are you going to tell your clients about this?
We all know some of the usual ways -- newspaper and website announcements, word of mouth, perhaps a mailed article. But, using a law firm portal is yet another way to do this. The marketing department of a law firm can post a document or bulletin board notice outlining the arrival of the new attorney. And, what is even more powerful is the fact you can customize these announcements on a client specific basis if you wish. If you want to break through into new practice groups with particular clients, this is a terrific way to do so!!!
No comments:
Post a Comment