Monday, March 6, 2006

Law Firm Capabilities

Need a way to share information about your law firm's capabilities with prospective clients. Considering building customized internet sites for each client, they will consider themselves special for having had a unique site and content provided to them and be more likely to take a look at your marketing materials. What can be placed on this site.... attorney capabilities, recent successes, upcoming events, clients who might be impressive to your prospective client, a proposal to provide services, firm newsletters .... the possibilities are endless. What is great about a law firm portal is that the content need not be remailed or resent, it can be updated on a prospective client's site as needed and a prospective client can then refer to updated content if/when the need for additional legal representation arises.

Friday, March 3, 2006

Client Visits

Do you ever have client visits scheduled but are not sure what additional services you can offer to them? If so, offering your client a law firm extranet / portal with information of interest to them might be something you want to consider. This offer, especially when coupled with a system demonstration, is one way to really impress your client!!!!

Saturday, February 25, 2006

Sharing Contact Information Lists With Clients

What is the best way to get administrative staff contact information out to clients?

Law firm portals are one method. Most law firm public websites publish attorney contact information but not the information for paralegals, clerks, etc... If a law firm would like specific clients to be directly in touch with individuals who can help them on a specific issue (e.g. billing, technology, litigation support, administration), a law firm portal can be used to publish contact information for these firm employees.

This allows clients to get answers to issues more quickly, and in a manner where the law firm's attorneys need not be troubled with ministerial duties such as providing email address or phone numbers to clients.

Wednesday, January 11, 2006

Marketing Portals

Portals continue to be a great way to market your law firm. Putting up a portal for a client as part of a RFP process is one way to help differentiate your law firm from others attempting to get a client's legal business.